I build bold web experiences

I'm

Rick Salloum

With over a decade of experience bridging the gap between design and front-end development, I help startups grow by crafting bold product interfaces, intuitive user experiences, and strong digital identities.

Product Designerand Senior UI Engineer

I help startups and product teams design and build clear, scalable digital experiences — from product strategy and UI design to design systems and production-ready front-end implementation.

How I can help

01

Product Design

I design user-centered digital products that turn business goals into clear, intuitive, and scalable user experiences.

  1. User flows, wireframes, and product journeys
  2. High-fidelity UI design for web and mobile products
  3. Interactive prototypes and usability-focused design decisions
02

Design Systems

I create consistent design systems and reusable UI patterns that help products scale across teams, screens, and features.

  1. Component libraries and reusable UI patterns
  2. Design tokens, spacing, typography, and visual rules
  3. Developer-ready documentation and handoff
03

UI Engineering

I translate Figma designs into responsive, accessible, and production-ready interfaces using modern front-end technologies.

  1. Semantic HTML5, CSS3, SCSS, and JavaScript
  2. React.js and Next.js UI implementation
  3. Performance, accessibility, and cross-browser optimization
04

Digital Brand Support

I help refine and extend digital brand systems so your product feels consistent, polished, and recognizable across every touchpoint.

  1. Visual identity alignment across digital products
  2. Typography, color, icon, and layout consistency
  3. Supporting UI assets, icons, and design elements

Selected Work

A collection of projects I've intentionally created...

I've been working withpixels since the days of
Rawche BeirutBrest FortressIE6 Browser
IE6

Rawche BeirutBrest FortressIE6 Browser
Lebanese, currently based in Brest, Belarus. I'm mostly self-taught driven by curiosity that evolved into a career spanning over 15 years in both freelance and studio environments.

I bring bold web experiences to life, blending clean UI design with smooth front-end interactions. Every project I take on is guided by clarity, detail, and a strong sense of storytelling